-･- From My Everyday Life to Japanese Culture -･- Why don't you see the real Japan, not the typical foreigners' version.
The official release date of Beaujolais Nouveau is the third Thursday of November (that was yesterday this year). Japan is the first country to release the wine because of the time difference.
Beaujolais Nouveau became popular during the economic bubble. Some people had a party to celebrate the foreign country’s new wine at that time.
Many years ago, when I was in Paris on the release day, I had one at the suggestion of my friend at a café. A small barrel was placed on a bar counter, and my friend had a chat with a garcon about the product of that year.
Now, the third Thursday of November is a promotional event for liquor shops, supermarkets, convenience stores and eateries in Japan, and I believe no one has Beaujolais Nouveau smugly. Many people may be smart enough to realize the silliness of being thankful for it.
Even so, I drink it every year quietly at home.
I feel nostalgic for the past.